A framework for novel descriptive product design methodology

authors: K.W. Ng, D.T. Pham, S. Dimov

Prescriptive design methodologies dictate how designers should carry out their design work while normative methodologies affect the way in which they make decisions. Empirical studies have found that designers rarely apply current prescriptive and normative design methodologies in their work. These methodologies do not support them in designing based on their individual preferences and approaches. Most descriptive design methodologies, such as protocol analysis, are applied for the purpose of investigating and analysing the design process. This paper describes a novel structured descriptive design framework which flexibly supports designers by providing a way to capture and reuse their ideas without affecting their daily activities.

Reference/Citation for this paper:
D.T. Pham, S.Dimov, K.W.Ng (2007) "A framework for a novel prescriptive product design methodology". Proc. of 3rd. Int. Virtual Conf. on Innovative Production Machines and Systems (I*PROMS 2007), Whittles Publishing, 2008, pp. 166- 171.

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